Lifetime Guarantee

We stand behind our hats for as long as you stand under them. Materials and workmanship are guaranteed for life.

Our Lifetime Guarantee does not cover normal wear and tear, the natural breakdown of colors and materials over extended time and use, stains, grommet patina, shrinking, fading, fraying, lost pieces, and product failures as a result of misuse or improper care.

I believe my product has a manufacturer defect. What should I do?

If you believe your product has a defect, we are happy to help. Please email our Customer Loyalty Team at sales@sundayafternoons.co.uk with the following information:

  • Style name, size, and colour
  • Photos that illustrate the potential problem
  • Approximate time and place of purchase
  • First/last name, preferred mailing address, and phone number

Once the above information is received, we can begin to process your claim. Warranty claims can take 2-3 weeks for processing. We will notify you once the claim is complete. All approved warranty claims will include a £3.50 standard charge for shipping your replacement hat. If your warranty claim is approved, you will receive via email additional details and an invoice for payment of the shipping charge. Please review this invoice carefully prior to payment, as we cannot make changes to the order once the invoice is paid.

We are only able to process warranty claims for customers in the United Kingdom. Please note that incomplete submissions will not be considered. Warranties are issued for the exact style, size, and color of the defective hat or other accessory. If the original item is no longer offered by Sunday Afternoons, you may be provided with an alternative that most closely matches the defective item. Sunday Afternoons reserves the right to deny warranty claims.

Claims are reviewed on a case-by-case basis. At the discretion of Sunday Afternoons, a similar alternative style may be offered, if the product submitted for consideration has been discontinued or is no longer available

Please note, submission does not guarantee approval, and incomplete submissions will not be considered. Sunday Afternoons reserves the right to determine if an item qualifies for replacement under our Lifetime Guarantee.

Is my hat covered under the Lifetime Guarantee?

We’ll replace any hat or accessory with a qualifying manufacturing defect under our Lifetime Guarantee. This Guarantee does not cover normal wear and tear, the natural breakdown of colors and materials over extended time and use, stains, grommet patina, shrinking, fading, fraying, lost pieces, and product failures as a result of misuse or improper care. If you believe your product has a defect, we are happy to take a look.

Please note that incomplete submissions will not be considered. Approved Lifetime Guarantee claims include a standard shipping charge and are not eligible for return/refund or exchange. Sunday Afternoons reserves the right to deny Lifetime Guarantee claims.

Can I exchange my hat or other accessory for a different style as part of a Lifetime Guarantee claim?

Lifetime Guarantee claims are issued for the exact style, size, and color of the defective hat or other accessory. If the original item is no longer offered by Sunday Afternoons, you may be provided with an alternative that most closely matches the defective item.

Do I need to have the defective hat on hand?

Yes. To submit a Lifetime Guarantee claim, please make sure you still have the hat, as Sunday Afternoons may ask to review the hat further. You will also need to provide photos of the defect and the underside and outside of the hat.

I did not purchase directly from Sunday Afternoons. Can I still submit a Lifetime Guarantee claim?

Sunday Afternoons will consider claim submissions for purchases made through an authorised third-party retailer, as long as the submission meets the requirements for Lifetime Guarantee returns, and you are able to provide the requested information via the Lifetime Guarantee Form. Please contact us via email at sales@sundayafternoons.co.uk if the online form is unavailable.

Do I need to send the hat back?

On occasion you may be required to send a defective item back to Sunday Afternoons for further review.

What does your Lifetime Guarantee cover?

 All materials and workmanship are covered by our Lifetime Guarantee. At our discretion, Sunday Afternoons will replace any hat or accessory with a qualifying manufacturing defect. Lifetime Guarantee claims are reviewed on a case-by-case basis for exact replacement. At the discretion of Sunday Afternoons, an alternative style may be offered if the product submitted for consideration has been discontinued or is no longer available.

This Guarantee does not cover normal wear and tear, the natural breakdown of colors and materials over extended time and use, stains, grommet patina, shrinking, fading, fraying, lost pieces, and product failures as a result of misuse or improper care.

Lifetime Guarantee Claims and Refunds

Sunday Afternoons does not provide a monetary refund for claims. Claims are reviewed on a case-by-case basis for exact replacement and do not include a monetary refund.

How long does it take to process my Lifetime Guarantee claim?

Processing times may vary due to increased volumes in peak seasons and are dependent on required information from the customer. If additional information is needed to make a decision, a Customer Loyalty representative will reach out to you within 14 business days. If you do not reply within 5 business days, your claim submission may be denied. In the event your exact style of hat is no longer available or out of stock, an alternative style may be offered at the discretion of Sunday Afternoons.

Approved Lifetime Guarantee claims will not be shipped until all requirements are met by the customer, including payment of the £3.50 shipping fee, which will be emailed to you in invoice form upon approval.